10% Vitamin C Serum

SkinFactor's 10% Vitamin C Serum delivers L-Ascorbic Acid — the most bioavailable and most researched form of vitamin C — at 10%, the concentration where clinical evidence consistently shows results for brightening, dark spot fading, and antioxidant protection. Applied every morning before SPF, it is the highest-impact single step available for Pakistani skin managing UV-induced pigmentation and dullness.

Three things 10% vitamin C serum does simultaneously:

Fades existing dark spots: Vitamin C inhibits tyrosinase — the enzyme that converts UV exposure and inflammation into melanin production. By blocking this enzyme, it reduces new melanin formation while existing hyperpigmented surface cells fade through the skin's natural turnover cycle. Post-acne marks, sun-induced patches, and general uneven tone all respond to consistent morning vitamin C use over six to eight weeks.

Neutralises UV damage in real time:

Pakistan's UV index sits between 8 and 11 for most of the year — among the highest sustained UV exposure of any major population. UV radiation generates free radicals that trigger melanocyte overactivation, collagen degradation, and inflammation throughout the day. Vitamin C applied before going outdoors neutralises these free radicals as they form — before they can trigger the downstream damage that creates new dark spots and accelerates skin ageing. This protective function only works in the morning. Applied in the evening when there is no UV exposure, it is entirely wasted.

Supports collagen production:

Vitamin C is a required cofactor for collagen synthesis — the process by which skin produces the structural protein that keeps it firm and elastic. Consistent morning application supports this process at the skin level, contributing to improved firmness and texture over sustained use.

Why L-Ascorbic Acid at 10% specifically:

Vitamin C exists in multiple forms in skincare — ascorbyl glucoside, sodium ascorbyl phosphate, magnesium ascorbyl phosphate. These derivatives are more stable but less potent and require conversion to active vitamin C in the skin. L-Ascorbic Acid is the direct active form — no conversion required, maximum bioavailability, most consistent results. At 10%, it sits in the clinical effective range for all three functions above — strong enough to produce visible improvement, appropriate for daily use without the irritation risk of higher concentrations.

The morning + SPF combination:

Vitamin C and SPF work better together than either does alone. SPF physically blocks UV radiation from reaching the skin. Vitamin C neutralises the free radicals generated by any UV that gets through. In Pakistan's extreme UV conditions, this morning pairing is the most effective daily protection against the new pigmentation that would otherwise undo the brightening results the serum is producing.

How to use:

Apply to clean, dry skin every morning after cleansing. A pea-sized amount covers the full face. Allow 60 to 90 seconds to absorb before moisturiser. Follow with SPF 50 as the final morning step. Do not apply in the evening — the antioxidant function that makes vitamin C uniquely valuable is inactive without UV exposure to neutralise.

For the complete morning brightening routine — all steps, product order, and results timeline — read the complete vitamin C guide for Pakistani skin and the complete vitamin C routine. To understand whether vitamin C or kojic acid is the right treatment for your pigmentation concern, read the kojic acid vs vitamin C comparison.

📍 Nationwide Delivery (Pakistan)

• Major Cities: 2–3 working days
• Other Cities & Towns: 3–5 working days
• Delivery may take 3–6 days during sale periods.
• ⏳ Orders placed on weekends or public holidays are processed the next working day.

📦 Order Processing Time:

• Orders are dispatched within 24 hours after confirmation.

🔁 Order Cancellation & Refund

• If your order has not yet been processed, we will be able to cancel it and issue a full refund.
• Shipped orders cannot be cancelled but can be returned as per our return policy.
• Refunds are issued to the original payment method within 5–7 business days.